Marcela Florido (b. 1988, Rio de Janeiro, B.R.) is a Brazilian visual artist in Brooklyn, NY. After her studies at the Foundation in Art and Design, Central Saint Martins (London, UK), she achieved in 2013 a BFA from Slade School of Art (London, UK). She completed her academic career in 2015, earning the MFA from Yale School of Art in the Painting Department (New Heaven, US). The artist was awarded a MASA Artist Award from Yale University (2015) and the Viridian Artist Prize, selected by Lauren Hinkson, the Senior Curator at The Guggenheim Museum (2015). Her practice has been the subject of solo exhibitions in contemporary art institutions in England, Italy, UAE, Hong Kong, Seoul, Brazil, and New York. She is represented in public collections such as Sharjah Art Foundation and IBEU. Marcela Flórido's work presents the female form through self-portraits. Steeped in memories, place, and identity, her figures are always female – hybrids of herself and the women in her life. She begins by drawing freestyle onto a canvas and then repeatedly repainting it with oil as her memories combine, constantly redefining the composition. Colors are inventive, intuitive, and applied through trial and error. Inspired by artists like Beatriz González, Luchita Hurtado, and Terezinha, she questions "how we inhabit or imagine identity, and place, in our constant redefinition of home."
About Brooklyn Animal Action
Brooklyn Animal Action is a group of volunteers committed to improving the lives of animals in distress. Working with our communities, we facilitate Trap-Neuter-Return programs, find homes for adoptable animals, perform community outreach and education, and engage in advocacy. Since our founding in 2010, BAA has rehomed thousands of animals and TNR’d many hundreds more. We believe the best way to help animals is by educating our neighbors and providing tools to help people help animals themselves. We provide information, resources, and support to would-be rescuers and concerned citizens.
This scarf is printed in a limited, numbered edition of 100. $100 from each sale of this scarf from December 6, 2023 to September 27, 2025 will be donated to the Brooklyn Animal Action. There will be a maximum donation of $10,000.
DETAILS
DETAILS
Dimensions: 35 in. x 35 in.
Material: 100% silk twill
Imported
Care Instructions: Dry clean
Each Echo100 scarf arrives packaged in a gift box and includes information about its creator.
DELIVERY AND RETURNS
DELIVERY AND RETURNS
All Echo 100 scares are eligible for free standard shipping and limited to 2 per customer.
Because each Echo 100 scarf is unique, and $100 from each purchase is donated to a charitable organization, all orders are final sale.
ASSISTANCE
ASSISTANCE
The Echo customer service team is available to answer questions. Please email EchoCustomerService@echonewyork.com or call 800.327.3896.
LIMITED EDITION
Each Echo100 scarf is numbered within the print itself, making it truly one-of-a-kind — a wearable work of art.
DESIGNED TO MAKE A DIFFERENCE
$100 of every scarf purchase is donated to a nonprofit organization of its creator’s choice, for a potential $1,000,000 in charitable giving.