95 YEARS OF ECHO AND #NATIONALSCARFDAY
ONE DAY, TWO PROMISES
On September 27, 1923, Edgar and Theresa Hyman were married. On that very day, they also launched a family business called The Edgar C. Hyman Company. Using the acronym of Edgar’s initials, the company was named "Echo" and has remained ever since.
IT ALL STARTED WITH A SCARF
In celebration of our 95th anniversary, today we are launching #NationalScarfDay to commemorate our long-standing history and brand evolution. At Echo, we believe wholeheartedly in the power of a scarf. Whatever your style, a scarf is the best way to express yourself, make a statement or update your look. While scarfs have been around since ancient times for purposes ranging from cleanliness, to religion, to warmth, we at Echo like to believe we are responsible for bringing the scarf to the world of fashion. Take a step into our past to see the evolution of Echo.
THE ECHO OF AN INTERESTING WOMAN CAMPAIGN
In 2015, Echo decided to bring back the original 1923 logo script and make it the centerpiece of our identity. We introduced “Dot” – the zebra who has changed her stripes. With a nod to Echo’s tradition of print and pattern as well as our “never take yourself too seriously attitude”, Dot will take us forward into the next 95 years.
95 YEARS LATER...
Edgar and Theresa's daughter Dorothy still comes to work every day, sharing her wisdom and inspiring us all with her passion. Take a look behind-the-scenes at Mrs. Roberts styling our latest shoot.